Crowdfunding Strategy #24 Prepare to raise funds through Crowdfunding.

From having the opportunity to give a lecture on Crowdfunding with investors and business owners last week, resulting in useful feedback from both investors and company owners of various sizes. And it made me realize that there are still many companies that want to raise money through Crowdfunding, but still lack guidelines on how to get started. Today, we would like to talk about easy ways to prepare for fundraising through Crowdfunding.

If you have time, try secretly asking yourself if you have prepared yourself. Have you discussed the following matters yet? Before going into the process of actually starting a fundraising project. That is what we are going to talk about. 1.Strategy determination 2.Target investors 3. Create stories 4. Monitor and 5. Improve.

1. Set strategies and guidelines for fundraising. It must be clear what it is for. The reason is probably not just a lack of liquidity. or want to expand work Because we are selling things to investors. We need to have a strategy that looks feasible. and safe with investors' investments
2. Set target investors Because there are many types of investors. From institutional investors professional investor New investor Investors who are our existing customers, etc. because there are different types of investors. It certainly has an effect on different fundraising methods, right?
3. Create a compelling story for investors. The story itself must be clear and accurate. Use good descriptive language that must be attractive and easy to understand. Don't forget to include Branding, even if it's not widely known, in the form of a logo, slogan, colors, etc.
4. Monitor and listen to feedback from advisors or outside investors. We need to be able to answer every question related to our business. If we do it well, we can turn our doubts into confidence in our investment. It also gives the entrepreneur confidence in future pitching that will occur during fundraising.
5. improve By using the Gap found from the initial discussion with the advisor. or investors come to fix It will make the business model clearer and reduce weaknesses.

If you try to plan according to the above topic. This will make the company ready to raise funds initially. Actual fundraising will take at least 40-60 days, during which time you'll need to make yourself available. and focus intently It's called breathing in and out. When I wake up I think about talking to investors and campaigns first. Additionally, you have to keep in mind that there will be comments from investors, both positive and negative. Think that this is something we have to answer. If you can't answer, you need to find a solution or fix it. This will be helpful. and made the company much stronger.

How are you? I hope that this simple approach The above should help expand the ideas of entrepreneurs, more or less. Good luck to all of you. And see you again in the next episode.