Web 3.0 is on the rise. Thailand "catches" the eyes of global investors.
The evolution of the 3rd generation internet or Web 3.0 (WEB3) that brings deep capabilities in machine learning, artificial intelligence or AI (Artificial Intelligence) and decentralized computing. (Decentralization) is used as an important foundation in creating an online communication space. and social networks allow the “virtual world” to become a new space. which can create “Real experiences” in new ways to users
Why can businesses and brands create innovation? or new business models Easily connect with virtual people around the world. Real money is being traded and paid for in the form of cryptocurrencies/NFTs. (Non-Fungible token) which comes with security Transparent in verifying the accuracy of information and the owner's identity using the blockchain system
It is interesting that in the era of Web 3.0, Thailand is receiving the attention of many world-class companies that are investing in Web 3.0 and related technologies. They believe in the future of Thailand. It will be able to be a gateway for Web 3.0 and blockchain business platforms to further expand services in Asia. and around the world in the future
Thailand has the DNA of Web 3.0.

Miss Chayapa Chutrakul, Chief Executive Officer of The Pink Lab Company
Miss Chayapa Chutrakul Chief Executive Officer of The Pink Lab Company said that currently Thailand It has been watched by leading companies in Web 3.0 and blockchain both globally and in Asia with potential for investment. and work together Encourage the business sector, industry, and the new generation with ideas Take advantage of the advantages of this emerging technology. Create innovation Create opportunities to learn new technology and work together. Share global experiences To jointly create products for the market that create an impact on users, businesses and society.
The evolution of Web 3.0 increases the potential to support decentralized data transactions. Between digital wallets on the blockchain Its role is more than just a platform and technology, it is “Diversity and the future” The Pink Lab has divided into 5 categories that can use Web 3.0 as a solution to create opportunities, including:
- Key technologies include Blockchain and Smart Contact.
- Digital assets include cryptocurrencies and NFTs.
- Decentralized platform (Decentralized Platforms), including metaverses
- infrastructure and
- User Interfaces through apps developed on the blockchain and digital wallet (Wallet)
“WEB3 is a world phenomenon. Therefore, there must be collaboration. Therefore, there is a collaboration between Siam Piwat and Pink Lab, which Thailand will benefit from this technology. More than talking about business profits is looking at WEB3 from a macro scale perspective and getting the answer to what Thailand needs, which is NextTech (future technology). This is the reason for opening the space “SIAM PARAGON NEXT” TECH x SCBX” Tech Community for Learning in the Future World In an area of over 4,000 sq m on the 4th floor of Siam Paragon, where many technology partners have joined. both Thai and global” Miss Chayapa said
by this tech community It will be a space for providing technology knowledge. It is a space for co-creation (Co-Creation & Collaboration) and Web 3.0 is an important part of this space. Because the new generation and those in the industry looking for a place where you will learn the best things in the world and what can be done to the market It also creates a platform for those who use it. and people in the industry can bring products from ideas Let's share it with others or the whole world to see.
The key to Web 3.0 is innovation. Various creations that will happen on this technology So it depends on the "people" who have vision. There is a great idea behind the product. and move forward to fulfill your dreams Therefore, the opening of the area "SIAM PARAGON NEXT TECH x SCBX" which is a close collaboration between Pink Lab and Siam Paragon. Therefore, it is a project that responds well to the needs of Siam Piwat. Looking at creating things together (Co-Creation) with tenants, consumers, and most importantly People from all over the world bring the best experiences for everyone to learn together. It's about creating innovation. And there will be many products under the Web 3.0 concept released to the market.
“Pink Lab's experience has been providing services all over the world in many places, with customers from Europe, the United States, and Asia. We both had fun and learned. Ultimately, we thought that How to get people to learn from the best in the world? Currently, it is believed that many world-class people in this industry overlooking thailand It's an interesting market. We have the DNA of Web 3.0.” Miss Chayapa said
Big WEB3.0 Korea sees an opportunity to join Thailand in invading the world market.

Mr. Simon Seojoon Kim, Chief Executive Officer and Managing Partner of Hashed Company
Mr. Simon Seojoon Kim (Mr. Simon Seojoon Kim) Chief Executive Officer and managing partner of Hashed, South Korea's largest Web 3.0 investor, said: Currently, Thailand and South Korea It is emerging as a key market for Web 3.0 adoption, driven by a boom in digital currency (crypto) transactions, in line with the global crypto ecosystem that has continued to grow over the past decade. passed by
South Korea has emerged as a pioneer of Web 3.0 as it is globally famous for having the highest bitcoin exchange premium (Kimchi Premium) and the volume of crypto exchanges on its peer-to-peer platforms. that has the second largest intermediary exchange or CEX (Centralized Cryptocurrency Exchange) in the world, while Thailand has the number 2 number of crypto currency holders in the world.
“We look forward to the opportunity to work with Thailand. By bringing the strengths of both countries to complement each other. To expand the application of blockchain and Web 3.0 to create new platforms. To expand business and marketing areas into Asia using Thailand as the center” Mr. Kim said.
He reiterated his belief that Thailand also has high opportunities in the industrial sector related to WEB3 from 3 factors that "explain" Thailand: 1. Tourism. 2. Cultural heritage and 3. Generosity Therefore, if "technology" is applied to related industries in these 3 areas, Thailand will definitely play an important role in WEB3 because it can incorporate blockchain.
by the tourism sector of Thailand Ranked among the top countries in the world, including 4th in revenue generation from foreign tourists, 5th among countries with influence on world cultural heritage, and 4th among the most visited tourist destinations in the world. At the same time, Thailand has a medal holder. Number 1 in the world of crypto, it can be said that it has a strong infrastructure for the blockchain industry.
From this strong point It is seen that Thailand has the potential to be a center for tourism platforms. that can be distributed throughout the world Based on a Just go and do it business model, following the same principles as AirBnB using New York as its center. Because it is a destination for many tourists.
“Working together will create a great scenario where the strengths of each country complement each other. Thailand has the highest number of crypto holders in the world. South Korea has the highest crypto profit rates in the world. Thailand has tourism assets. Service sector business and culture South Korea is a leader in content. And Thailand has many tourists from around the world traveling. South Korea has many technology developers.” Mr. Kim said.
At the same time, there are examples of interesting platforms for the tourism and service industries. to take advantage of Web 3.0 that will be built on a decentralized blockchain platform and create an ecosystem to support it using blockchain infrastructure Create a website under the concept of allowing users to retain complete ownership of digital assets. Create a digital wallet and create a Digital ID for airport check-in. Including paying for various services Various apps will be built on top of this platform, including Payment & Exchange Apps, Membership & Loyalty App, DAOs for Global Tourists, Memorial NFT Apps, etc.
Join hands with SCBX to create a research and testing space for WEB3.

In addition, Hashed has recently established a collaboration with a partner in Thailand, namely SCBX, to launch ShardLab as a research and development area. and testing various technologies on Web 3.0, including customizing smart accounts to make it easier to interact with blockchain (Account Abstraction), as well as several pilot projects for many industries. It is a combination of strengths aimed at stimulating the use of WEB3 and blockchain technology in Thailand. To respond to the challenges of the Asian region and challenges in the content industry It aims for the two countries to work together to become a gateway for the WEB3 market.
Mr. Ho Jin Kim, CSO of UNNPD and CEO of ShardLab, said that ShardLab is an important innovation arm of Hashed. Therefore, this collaboration In addition to responding to the Thai market Still looking to cover the Southeast Asian market. Considered a hot region for the WEB3 market, it aims to offer blockchain-based technology to solve existing pain points in the market. which is applied in real applications It will help create an impact in terms of innovation for the industry.
Within ShardLab, there are 3 parts: 1. Research, development and testing of pilot projects. To be able to actually push it into the market 2. WEB3 Developer Training Project and 3. Business Ecosystem Creation Project for WEB3
































