Central-Robinson mobilizes to help people in Hat Yai and the South

Central Department Store and Robinson Department Store, part of Central Retail Group Moving forward with the intention of "standing with Thai people in every situation" and mobilizing strength to expand the network of urgent assistance in all sectors, including customers, business partners, executives, and employees, to participate in alleviating the great flood crisis in the South in 2568. The assistance includes:

1. Delivering relief bags2,000 Urgent field team Total value over 1 million baht Inside the relief bags are dried food, drinking water, and essential items for survival during emergencies. Ready to cooperate with the Central Group in delivering additional relief bags To enable the distribution of assistance to affected people in a comprehensive manner and in time with the constantly changing situation.
2. Providing essential goods in the first phase to accelerate relief of suffering, total value2.5 million baht The product range includes towels, blankets, pillows, children's and men's clothing, shoes, portable sleeping pads, daily necessities, and essential safety equipment to support disaster relief efforts and alleviate suffering.

3. Open donation points nationwide, inviting all sectors to join forces to be “Help Network Center” In all regions of Thailand, department stores have opened donation points for essential items at customer service points at all Central and Robinson department stores nationwide, as well as on the CENTRAL ONLINE platform and CENTRAL APP: https://www.central.co.th/en/campaign/central-with-you. This provides a channel for customers, employees, executives, and brand partners to participate in this relief mission. All donated items will be systematically collected before being transported to Hat Yai District and nearby provinces to be distributed to affected people as quickly and comprehensively as possible.
4. Send a team of officials to the area to closely monitor the situation and provide assistance. Central and Robinson Department Stores continue to closely monitor the situation in Hat Yai and the southern region, assessing the needs of those affected daily to ensure the most targeted assistance. The "List of Essential Items" is continually updated to suit the current situation through the department store's channels. Customers and interested parties can follow donation guidelines and select items that meet their immediate needs immediately. This will ensure that all generosity is effectively delivered to those affected and maximizes the benefits.

The mall continues to mobilize cooperation from all sectors to alleviate hardship and restore the quality of life of communities in Hat Yai District and the people of the South. This reflects the company's resolute determination to stand alongside the Thai people in every situation and to be a key force in overcoming this crisis together.