Thai Life Insurance advertisement wins award.
Thai Life Insurance's "Mother's Tattoo" advertisement wins the THAILAND MORAL AWARDS 2025, conveying the power of love and reinforcing the value of creative media for social impact.
Ms. Thitima Liengpanich, Director of Corporate Communications and Sustainability Group, Thai Life Insurance Public Company Limited, represented the company in receiving the THAILAND MORAL AWARDS 2025.
They received the first runner-up award in the advertising category for their commercial series "Mother's Tattoo: Unfading Love." The award was organized by the Thailand Moral Development Center (Public Organization) to recognize individuals, organizations, and media outlets that exemplify morality and contribute to the betterment of Thai society. Air Chief Marshal Chalit Phukphasuk, Privy Councillor, graciously presented the award.
The "Mom's Tattoo" commercial is part of the "Make Social Media Meaningful" campaign, which aims to inspire people to recognize the value of life, the value of love, caring for one another, and making every day of life meaningful and valuable.
The advertising campaign “Mother’s Tattoo: Unfading Love” has already won seven major awards from five global advertising awards: Cannes Lions 2026, London International Awards 2025 (LIA), ANDY Awards 2026, NYF Advertising Awards 2026, and Spikes Asia 2026.
This award reflects Thai Life Insurance's commitment to creating advertising that goes beyond simply building brand recognition, but rather leverages the power of storytelling to inspire, spark ideas, and convey the values of life, love, and family bonds to society.
